Niche Media Taps Susanna Homan as Michigan Avenue Magazine Executive Editor
Fashion Week Daily
Niche Media CEO Jason Binn has named Susanna Homan executive editor of the company's upscale lifestyle launch, Michigan Avenue magazine, debuting September 15, 2008.
As executive editor, Homan is responsible for overseeing the editorial pages and securing and managing the magazine's high-profile contributors. She is also tasked with generating content that focuses on Chicago-based personalities, establishments and the best that the city has to offer in the worlds of fashion, beauty, interior design, real estate, business, entertainment, culture and dining.
"Susanna brings a passion and wealth of knowledge for the greater metropolitan area that will be a vital asset in creating and establishing an unprecedented Niche Media publication in Chicago," said Binn. "We are thrilled to have such a talent on board."
Homan is a well-established name in Chicago; she's spent the last seven years writing one of the city's most popular columns, "Susanna's Night Out" in the Chicago Sun-Times. She also pens the Sun Times' weekly feature "Shopping With Susanna" and will continue to contribute both pieces to the newspaper.
Her most recent position was as vice president and director of corporate communications at Chicago-based Cramer-Krasselt advertising, the country's third-largest independent agency with billings of nearly $1 billion in 2007. In addition, Homan previously served as a weekend talk radio host for WCKG-FM and is a frequent contributor on the FOX and NBC Chicago affiliates.
Homan graduated from Northwestern University's Medill School of Journalism with a Bachelor of Science Degree in Journalism.
About Niche Media Holdings: Niche Media, a subsidiary of Greenspun Media Group is the country's preeminent regional magazine group with the largest network of upscale lifestyle publications. Founded in 1992, its 19 distinct publications--Art Basel Miami Beach, Aspen Peak, Atlanta Peach, Bal Harbour, Boston Common, Bridgehampton Polo, Capitol File, CityCenter Las Vegas, Florida Inside Out, Gotham, Hamptons, Los Angeles Confidential, Michigan Avenue, Ocean Drive, Ocean Drive Español, Style: Palazzo/ The Venetian, Trump, Vegas, Venetian Style, and Wynn—maintain a readership that is second to none. Through quantitative and qualitative analysis, clients are assured that through our exclusive estate and home-delivery program, our readers maintain at least $250,000 annual household incomes, own homes valued at more than $1 million, and have liquid assets in excess of $1 million.
All of this makes the pages of these glossies some of the most valuable real estate in the country. By celebrating the worlds of culture, fashion, fine dining, real estate, and nightlife, Niche Media magazines consistently deliver the finest editorial and advertising to a controlled group of influencers with the highest disposable incomes in each city. Additionally, the company brings its publications' content to life with over 500 dynamic A-list events across the country each year. With its 300 full-time employees, Niche produces more than 27,000 pages annually, and its titles have a combined distribution of over 800,000. At an average of 5.9 readers per copy and 4.7 million readers total, Niche's titles provide advertisers and marketers a direct connection to the most affluent people in the most desirable markets across the US.
Fox Greenberg Public Relations
Sarah Greenberg/Kaitlyn Reilly