NICHE MEDIA TAPS NEW PUBLISHER FOR HAMPTONS MAGAZINE
New York, New York (November 10, 2005) — Former Hampton Style Publishing Director Debra Halpert was tapped by Niche Media's CEO Jason Binn and Group Publisher Lori Burgess as the new Publisher for Hamptons Magazine and Associate Publisher for Gotham Magazine, it was announced today. Halpert will report directly to Burgess.
In her new position, Halpert is responsible for creating and executing new and exciting revenue generating ideas for Hamptons and Gotham advertisers as well as managing the local sales teams in both markets. Halpert will also be charged with overseeing the development of the Home category for all six magazines in the Niche Media network.
"We are thrilled to have such a wonderful talent on board as we launch into our 29th season of Hamptons," says Burgess. "With an exceptional publishing career and extraordinary background in the Hamptons area, Debra has expertise needed to help increase advertising sales and will elevate our brands in both markets."
Halpert joins Niche Media from Hampton Style where she served as Publishing Director. In her previous position as Publisher, she created marketing and other added value programs that resulted in increased ad revenue by over 30 percent. Prior to Hampton Style, Halpert served as Publisher of Hamptons Cottages & Gardens and was the launching Publisher of Palm Beach Cottages & Gardens. She was also the Publisher of VIDEO Magazine, a consumer video-devotee magazine with more than 750,000 readers and revenue in excess of $8,000,000.
As a resident of East Quogue in the Hamptons for over 17 years, Halpert also served as president of the Suffolk Region of Hadassah, the Woman's Zionist Organization of America and the founding president of the Pioneer Chapter of Hadassah in Westhampton Beach. Halpert has three children.
Niche Media Holdings LLC, is the country's pre-eminent regional magazine group catering to the high-end luxury market through the pages of distinct publications including Aspen Peak, Boston Common, Capitol File, Gotham, Hamptons, and Los Angeles Confidential. The company plans to launch Boardwalk Magazine in Atlantic City (2006) and other publications in affluent areas around the country such as Chicago. Remaining consistent with the Niche Media formula, the new magazines will target readers by celebrating the worlds of high-end retail, interior design, fine dining, exclusive real estate, culture, and nightlife. These quarterly magazines will have a controlled circulation of 70,000 each.
Contacts: Fox Greenberg Public Relations, 212-334-1212
Sarah Greenberg/Michelle Fox