New York, New York (February 21, 2005) - It was announced today by CEO Jason Binn that Lori Burgess has been named Group Publisher of Niche Media. In this position, she will manage the publishing side of all Niche Media publications, reporting directly to Jason Binn. She comes to Niche Media from House & Garden magazine, where she was Publisher.

"Lori is a true star in publishing," said Steve Florio, CEO of CondŽ Nast Publications for 10 years, and its current Vice Chairman for Advance Magazines. "Lori was very much missed when she left as Publisher of Mademoiselle to become Publisher of Elle. When the opportunity came for me to bring her back into the CondŽ Nast fold to publish House & Garden, I jumped at it."

"Niche Media is a great next step for Lori", Florio continued. "With its top-notch editorial and one-of-a-kind distribution method that has allowed it to penetrate the most affluent homes, Niche Media has created a category that has earned it a great deal of respect from the biggest publishing companies in the world, as well as garnering it the support of the most prestigious luxury advertisers. I am confident that Lori will continue to enhance this national network of regional publications in top markets to further drive revenue streams and build advertiser brands."

"We are thrilled to have Lori join the Niche Media family," added Niche Media CEO Binn. "With her strong background in advertising, she is sure to be an asset to the company and to our growing presence in the marketplace."

Prior to her years at House & Garden, Burgess served as Publisher of Elle, where she was named one of MIN magazine's "People to Watch" in 2002. From November 1999 until the magazine suspended publication in November 2001, Burgess was also Publisher of Mademoiselle. At Seventeen magazine, where she was Publisher from 1996 to 1999, advertising revenue increased 44 percent during her tenure. She began at Seventeen in 1993 as Advertising Director and also served as an Associate Publisher at YM. Burgess began her publishing career in advertising sales at several daily newspapers.

Burgess graduated from Pennsylvania State University with a B.A. in journalism and business. She lives in South Orange, New Jersey, with her husband and son.

Contacts:
FOX GREENBERG PUBLIC RELATIONS
Sarah Greenberg, 212-334-1212